Each month the ShopperVista team write thought-provoking insight articles from our latest research or key industry events.
Shopper articles
19 Jan 2017
With the UK set to leave the EU, Michael looks at shoppers’ appetite for local and British food and what this means for different categories
18 Jan 2017
Find out what British grocery shoppers were saying during the festive period in our latest inforgraphic.
04 Jan 2017
Find out the latest on British grocery shoppers in our monthly infographic.
06 Dec 2016
How different is the London food-to-go shopper? Take a look at our latest food-to-go infographic and keep an eye out for our upcoming London report.
06 Dec 2016
With the news that Amazon is launching it’s own grocery store in the US, Vanessa takes a look at some of IGD’s latest shopper research to explore the opportunity…
02 Dec 2016
Last week we ran our first ever Food-to-Go Conference. Here Rhian takes a look at the big themes from the day
24 Nov 2016
Find out the latest on British grocery shoppers in our new monthly infographic.
03 Nov 2016
With Amazon continuing to invest in its UK consumables proposition, Vanessa explores what shoppers think about food and grocery shopping on Amazon…
02 Nov 2016
What skills are needed to be a great shopper marketer? And what are the challenges for shopper marketing today? Find out in this infographic
27 Oct 2016
Explore what shoppers may make of the multi-price point fascia Poundland & more currently being trialled in six stores
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