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Articles
Each month the ShopperVista team write thought-provoking insight articles from our latest research or key industry events.
Shopper articles
20 Feb 2017
Explore how shopper preferences differ by food-to-go missions and how this could impact on your approach to the market.
17 Feb 2017
More than 8 out of 10 shoppers are actively trying to improve their diet through a variety of actions, find out what shoppers are prioritising……
17 Feb 2017
As you start planning for the summer months, we highlight opportunities for you to win with shoppers over this period.
13 Feb 2017
Find out what shoppers concerns are and the ways they have been trying to make savings in our latest infographic around savvy shopping.
31 Jan 2017
After Tesco and Booker announced their proposal to merge we look at whether this move aligns with how shoppers are shopping now
26 Jan 2017
Ahead of our Asda Trade Briefing, get a quick insight into the Asda shopper in our latest infographic.
19 Jan 2017
With the UK set to leave the EU, Michael looks at shoppers’ appetite for local and British food and what this means for different categories
18 Jan 2017
Find out what British grocery shoppers were saying during the festive period in our latest infographic.
04 Jan 2017
Find out the latest on British grocery shoppers in our monthly infographic.
06 Dec 2016
How different is the London food-to-go shopper? Take a look at our latest food-to-go infographic and keep an eye out for our upcoming London report.
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