Understanding a shopper trend is one thing. Successful in-store implementation that benefits your category based on these insights is another. And it’s something we want to help you with.
Every month the IGD team visit stores right across Britain and beyond. We’re on the lookout for in-store excellence based on current shopper themes, and we are now bringing these to ShopperVista.
Be inspired once a quarter with our new series of In-store Excellence decks, full of examples and case studies of insights in action.