The IGD UK insights team (made up of our analysts across Retail Analysis, ShopperVista services and our Eating Out/Food to Go proposition) have been hard at work following the turn of the year identifying the five trends that will shape the market in 2023. This is no simple task given the ever-changing environment we have encountered in recent years Cost-of-living to strongly impact 2023 20...

Christmas is around the corner and shoppers are getting ready, with 30% telling us they will be starting their shopping earlier this year. Watch out for our weekly Christmas poll starting this week that will run throughout the run-up to Christmas. November saw the kick-off of the first winter World Cup. So, how have shoppers reacted to the events of November? 1. Shopper Confidence remains...

(Spoiler alert: Yes they are) I have found myself speaking a lot recently on the topic of sustainability, and specifically on the eco-consciousness of shoppers; how do we, as an industry, encourage shoppers to switch to reuse and refill? Are shoppers becoming more eco-conscious? Is now the right time to deliver sustainable ranges? Sustainability in food and groceries is an incredibly import...

Our two minute read summarising the latest movements in British shopper sentiment and outlook Shoppers feeling the impact With availability challenges, fuel shortages, energy price rises, labour shortages, the end of furlough schemes, the onset of autumnal weather and the possibility of impacts at Christmas looming, our latest monthly ShopperVista update revealed a continued decline in sh...

With more COVID-19 restrictions lifted, the Euro 2020 football finals and a heatwave in July, we have picked out five key shopper trends to follow in our latest monthly ShopperVista update. 1. Strong shopper confidence Th economic recovery is being driven by strong shopper confidence. Shopper confidence remained at -3 in July, still one of the highest levels seen in the last five years. ...

The world in 2030 will look very different to today. The way people shop for their food and consumer goods is changing rapidly. Traditional store operating models are coming under significant strain. COVID-19 has both highlighted challenges and accelerated trends within our industry. We believe retailers and suppliers need to work harder to evolve store formats to ensure that they meet shopper ne...

Most of us were glad to see the end of 2020 and were looking forward to a new year and better times ahead. While 2021 has not started the way we would have hoped, when it comes to predicting how shoppers will react to the external environment the behaviours we saw in 2020 have helped us create our predictions to enable us all to be better set-up for meeting the needs of shoppers. As a shoppe...

The food industry is helping shoppers in challenging times As we enter week seven of the lockdown, the food and grocery industry has managed to maintain the supply of food and drink following the spike in demand in March. Traffic at food retail stores reached levels rarely seen before, outpacing peak trading periods including holidays and special shopping events. Sainsbury’s recently rep...

Stress testing the relationship between the food industry and shoppers In the last few weeks, the Coronavirus (COVID-19) pandemic has really tested the relationship between the food and grocery industry and its shoppers. Traffic at food retail stores has been at a level rarely seen before, outpacing peak trading periods including holidays and special shopping events. In response to incre...

If you’re reading this blog post, then you’re probably already aware that the heart of the ShopperVista survey is a detailed tracking questionnaire. Through this service we speak to a nationally representative panel of more than 1,000 British food and grocery shoppers every month, about topics as varied as their personal economic expectations, how satisfied they were with their latest food shop a...