Shopper trends/Retailer shopper insight/Reports

Retailer shopper insight reports

Presentations

The COVID-19 Sainsbury’s Shopper
09/06/2021
Ahead of the Sainsbury’s trade briefing and after a tumultuous year for shoppers and boosted sales for retailers, we take a closer look at the Sainsbury’s shopper; who they are, how they shop and what matters to them when they’re shopping – and how this has changed due to COVID-19.
View presentation
The COVID-19 Tesco Shopper
29/04/2021
After a tumultuous year for shoppers and boosted sales for retailers, we take a closer look at the Tesco shopper; who they are, how they shop and what matters to them when they’re shopping – and how this has changed due to COVID-19.
View presentation
The COVID-19 Asda Shopper
21/04/2021
After their recent takeover, a tumultuous year for shoppers and boosted sales for retailers, we take a closer look at the Asda shopper; who they are, how they shop and what matters to them when they’re shopping – and how this has changed due to COVID-19.
View presentation
Impulse purchasing in variety discounters
26/03/2021
Discount shoppers are more impulsive, but do you know how this differs by category and by discounter?
View presentation
Recovering from COVID - retailers and shoppers compared
24/03/2021
Find out about the K-shaped recovery and which shopper groups will be on the upward and downward parts of the recovery. The report looks at differences by age, gender, income and retailers shopped at.
View presentation
The COVID-19 Morrisons Shopper
18/03/2021
After a tumultuous year for shoppers and boosted sales for retailers, we take a closer look at the Morrisons shopper; who they are, how they shop and what matters to them when they’re shopping – and how this has changed due to COVID-19.
View presentation
Importance of brands in variety discounters
09/03/2021
Discover the importance of brands to variety discount shoppers across different categories
View presentation
Supermarket shoppers and loyalty cards
17/02/2021
A look at how supermarket shoppers are responding to increasing amounts of loyalty card specific deals, as well as how many shoppers hold them, and how they use them.
View presentation
Shopper attitudes towards variety discounters’ grocery proposition
09/02/2021
We explore the evolution of fresh and frozen categories in Home Bargains, B&M and Poundland
View presentation
Destination categories in variety discounters
01/12/2020
Discover what categories shoppers are going to Poundland, Wilko, Home Bargains and B&M to buy and why.
View presentation
First
1 2 3 4 5 6 7 8
Last