Shopper trends/Retailer shopper insight/Reports

Retailer shopper insight reports

Presentations

Aldi shoppers uncovered
17/10/2018
Maximise your opportunities to trade with Aldi by better understanding its shoppers.
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Retailers compared 2018 part one
29/08/2018
The discounters are providing a point of difference for value. More Asda, Morrisons and Sainsbury’s shoppers are claiming to shop at the discounters in 2018 than in 2017.
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The Sainsbury’s shopper journey part two
13/06/2018
Understand what matters most to Sainsbury’s shoppers in the shopping and post-shop phase of their shopping
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The Sainsbury’s shopper journey part one
01/06/2018
Maximise your opportunities to trade with Sainsbury’s by better understanding its shoppers.
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Trading better with McColl’s
29/05/2018
We bring together IGD Shopper and Retail insight to profile McColl’s and help suppliers align better with this key convenience retailer.
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The Tesco shopper journey part two
25/05/2018
Understand what matters most to Tesco shoppers in the shopping and post- shop phase of their shopping journeys
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The Tesco shopper journey part one
21/05/2018
Maximise your opportunities to trade with Tesco by better understanding its shoppers
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Trading better with Sainsbury’s Local
11/05/2018
We bring together IGD Shopper and Retail insight to profile Sainsbury’s Local and help suppliers align better with this key convenience retailer
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The Iceland shopper journey part two
01/05/2018
Find out what differentiates Iceland shoppers in the shopping and post-shop phase of the shopper journey.
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The Iceland shopper journey part one
25/04/2018
Discover what is important to Iceland shoppers in the pre-shop and store choice phase of the shopper journey.
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