2021-2022 Shopper trends to watch

At the start of the year we identified our five shopper trends to watch. In this report we revisit them and provide our predictions for the year ahead to help future proof your business.

Shopper confidence index, August 2021: K-shaped recovery widening

Understand how the economic recovery is impacting shoppers differently. Our report also looks at the impact of inflation and COVID-19.

Presentations

07/09/2021
We look at the five things you need to know about British food and grocery shoppers and how their behaviour changed in August with rising COVID-19 cases and dull summer weather, offset with the reopening of much of the economy.
03/09/2021
Understand how the economic recovery is impacting shoppers differently. Our report also looks at the impact of inflation and COVID-19
17/08/2021
At the start of the year we identified our five shopper trends to watch. In this report we revisit them and provide our predictions for the year ahead to help future proof your business.
Shopper sentiment monthly update – July 2021

Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.

Solutions from IGD

Creating personalised solutions that address critical customer and commercial challenges

Register your interest

To find out more about the service, and how to subscribe, please contact us