Supply Chain Analysis
Digital & technology
Sustainability & ethics
Shopper confidence index
Events / seasonal
Retailer shopper insight
Price and promotions
Private label & brands
Food-to-go & eating out
Shoppers of Our Time
Shoppers of Our Time time capsules
We take a step back to May 2020 to see what, if any, of the predictions shoppers made at the time have come true around sustainability, time, health and shopping.
Sticky vs slippery shopper habits
As part of the shoppers of our time series, we look at some of the habits that have stuck with shoppers, and which have slipped away – including shopper locally, shopping less frequently and a switch in mindset to cost saving.
Cooking and socialising trends post COVID-19
We revisit the shoppers of our time to see how their food and social lives have changed as a result of COVID-19 - particularly amongst the youngest.
Divided shoppers: the cost of living - part one
As part of our “divided shoppers” trend, we look at how the rising cost of living is already causing a divide in shopper behaviour.
Do it for me: help me live sustainably - part two
As part of our “do it for me” trend, we look further into our sustainability segmentation at how you can help shoppers live more sustainably.
Do it for me: help me live sustainably - part one
As part of our “do it for me” trend, we deep dive into our sustainability segmentation and their views on who should take responsibility for a sustainable food and grocery industry.
Christmas 2021 review
During Christmas 2021, Omicron impacted celebrations for half of all shoppers. Read more on how shoppers were divided when it came to celebrating Christmas this year.
Are shoppers expecting a nightmare before Christmas?
In 2020, COVID-19 put a halt to Christmas celebrations for many. This year, will shoppers be making up for lost time?
Healthy eating ambitions vs reality
We revisit the Shoppers of Our Time community to find out whether the ambitions to eat and live more healthily that they talked about last time became a reality
Shopper habits as they leave lockdown
The latest from the Shoppers of Our Time community on health, food and the future as we look to the end of lockdown