Are shoppers ready for a (nearly) normal Christmas?

Date : 09 December 2021

Bryony Perkins

Shopper Insight Analyst

After Christmas 2020’s last minute changes and a volatile year for shopper confidence, what will this Christmas bring? Will shoppers splash out or is this Christmas all about love, actually? In October we reported that 45% of shoppers were planning to start their shopping earlier this year.…
OR
Register for free to continue reading...
IGD provides the latest news, research and insight to help businesses in the food and consumer goods industry succeed.
With a free account you can access:
  • In-depth articles on the latest developments in the industry
  • Free guides and whitepapers from our functional experts
  • Access to a range of topic-specific newsletters