Featured Presentation

Shoppers now more commonly perceive Aldi and Lidl as supermarkets rather than discounters.  Discover how changing shopper perceptions could impact future growth of the channel

Maximise your opportunities to trade with Aldi by better understanding its shoppers.

Presentations

17/10/2018
Maximise your opportunities to trade with Aldi by better understanding its shoppers.
17/09/2018
Shoppers now more commonly perceive Aldi and Lidl as supermarkets rather than discounters. Discover how changing shopper perceptions could impact future growth of the channel.
27/06/2018
Discover some of the barriers to purchasing health and beauty categories in food discounters

As the industry evolves category management needs to change with it. Read on for six future challenges for category management, you should be preparing for.

6 November 2018, Birmingham
A new category immersion capability event across eight Aldi buying areas. Find out how you can share in the continued growth of this ambitious retailer.

Whilst the ability to save money is the main reason shoppers choose to shop in Aldi, product quality is also an important driver of store choice.

If you have a specific business challenge or training requirement we can tap into our expertise and put together something just for you.