Featured Presentation

Discover the importance of brands within your category in Aldi and Lidl

Maximise your opportunities to trade with Aldi by better understanding its shoppers.


Find out what quality means to food discount shoppers
Discover how the search for range is influencing multichannel shopping
Discover how the search for time saving is influencing multichannel shopping

Key developments and the latest shopper trends by channel.

Whilst the ability to save money is the main reason shoppers choose to shop in Aldi, product quality is also an important driver of store choice.

If you have a specific business challenge or training requirement we can tap into our expertise and put together something just for you.