Understanding Aldi shoppers

Date : 30 August 2018

Whilst the ability to save money is the main reason shoppers choose to shop in Aldi, product quality is also an important driver of store choice.

DOWNLOAD AS PDF

DOWNLOAD AS PDF

6 November 2018, Birmingham
A new category immersion capability event across eight Aldi buying areas. Find out how you can share in the continued growth of this ambitious retailer.
 

Get the latest industry news and insights straight to your inbox with our range of newsletters.

To find out more about the different types of shopper research we do at IGD, why not sign-up for a free trial of our service, ShopperVista.