Michael Freedman Senior Shopper Insight Manager @fromIGD
This report explores attitudes and concerns about packaging, plastic packaging and the environmental impact of food and grocery shopping and how these differ by demographic groups. It looks at how these attitudes are changing over time. Issues covered include plastic free aisles, and the impact of plastic on different categories such as fruit and vegetables, fresh meat and fish. It looks at alternatives to plastic including paper, steel, glass, aluminium and the issue of recycling