How will HFSS change how shoppers are influenced in-store and online?

Bryony Perkins
Analyst
@fromIGD

With the new HFSS legislation coming in a matter of weeks, how are shoppers currently influenced both online and in-store? We explore the impact HFSS might have on shopper behaviour and the opportunity this provides for both HFSS and non-HFSS products.

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