Missions

Foodservice delivery: defining customer missions

Following our quick commerce series last year, we explore how the delivery channel is used for foodservice.

Quick commerce: defining shopper missions

Using a diary study, we have redefined the missions for the quick commerce channel into eight brand new meal-led and task-led missions.

Foodservice delivery: defining customer missions

26/01/2023

Following our quick commerce series last year, we explore how the delivery channel is used for foodservice. Using a diary study, we dive into the foodservice delivery missions, including when customers are ordering, the cuisines they are ordering and how much they are spending.