Shopper Insight Analyst
Using a full analysis of our ShopperVista data between September 2020 and August 2021, we compare the attitudes, demographic profiles and shopping behaviours of shoppers at 9 different supermarkets – Waitrose, Tesco, Iceland, Sainsbury’s, Morrisons, Asda, M&S, Lidl and Aldi.
This reports looks at:
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