Supermarket shoppers and loyalty cards

Dan Gillett
Insight Manager

This report looks at the rise of loyalty card promotions, as well as rates of ownership of loyalty cards. Included within were:

  • The core supermarket cards like Tesco Clubcard, Sainsbury’s Nectar, Morrisons More, myWaitrose, and the Co-Op Membership card
  • Other cards like Iceland Bonus, Boots Advantage, M&S Sparks card, and the Superdrug Health and Beauty card