Shopper trends/Price and promotions

Latest insights

Shopper trends 2021-22: savvy shopping norm

In this updated report, see how spending priorities and savvy shopping tactics are changing as a result of rising living costs.

Aldi Price Matching: deal or no deal?

A look at what shoppers think of the new campaign and whether it would impact their shopping habits.

Presentations

Shopper sentiment monthly update – September 2021
04/10/2021
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
Shopper trends 2021-22: savvy shopping norm
24/09/2021
With the cost of living rising, see how spending priorities and savvy shopping tactics are changing
Shopper sentiment monthly update – August 2021
22/09/2021
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
View all presentations
Delivering Successful Promotions

Learn how to influence the shopper path to purchase and the importance of evaluating promotions to understand the short and long terms impacts of the activity and the implications on your future. Find out the latest trends and legislation affecting promotions including HFSS.

Shopper sentiment monthly update – September 2021

Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.