Category Benchmarks 2021: our biggest ever category study

Date : 08 September 2021

Dan Gillett

Shopper Insight Manager

After COVID-19 delays, we are pleased to finally be able to launch the latest IGD ShopperVista Category Benchmark research! With 82 sub-categories covered from more than 4,500 shopper visits, it is the most extensive Category Benchmarks project to date and has been designed to help you get to grips…
OR
Register for free to continue reading...
IGD provides the latest news, research and insight to help businesses in the food and consumer goods industry succeed.
With a free account you can access:
  • In-depth articles on the latest developments in the industry
  • Free guides and whitepapers from our functional experts
  • Access to a range of topic-specific newsletters