Five ways to win back younger convenience-store shoppers

Date : 18 May 2021

Michael Freedman

Senior Shopper Insight Manager

The convenience channel is facing a challenge: it’s been losing younger shoppers (aged 18-24). There are several factors influencing this change. They include lack of travel to key convenience store locations during the pandemic, and the rise of other channels, especially online. Our…
Register for free to continue reading...
IGD provides the latest news, research and insight to help businesses in the food and consumer goods industry succeed.
With a free account you can access:
  • In-depth articles on the latest developments in the industry
  • Free guides and whitepapers from our functional experts
  • Access to a range of topic-specific newsletters