What is the real impact of the cost of living challenges?

Date : 22 July 2022

Rosie Young

Shopper Insight Analyst

As part of our continued focus on how the cost of living challenges are impacting shoppers, we have created our Divided Shoppers series. Results from this highlighted that in January 2022, 27% of shoppers claimed that they had skipped meals more often, up 2% compared to the same time in 2021.…
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