Setting new habits for 2021

Now 2021 is well underway we take a look back to see how many people made changes to their diets and lifestyles so far this year and how sticky some of these changes could be for the longer term.

Post-Coronavirus (COVID-19): how could health and wellness evolve?

In this report we have identified six hypotheses focused on how health and wellness trends could evolve both for individuals and households and wider societal trends.

Presentations

03/02/2021
Now 2021 is well underway we take a look back to see how many people made changes to their diets and lifestyles so far this year and how sticky some of these changes could be for the longer term.
07/01/2021
In this report we have picked our five shopper trends to watch in 2021 to help you future-proof your plans.
07/01/2021
We kick off 2021 with our first monthly ShopperVista update- a one-stop report for the latest shopper insights.
Health, nutrition and ethics monthly shopper update – January 2021

Our health, nutrition and ethics data includes shopper priorities across these three issues as well as trust levels.

IGD Newsletters

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Shopper insights on front of pack nutrition labelling

Understand how shoppers feel about front of pack nutrition labelling, how well they understand them and use them alongside health claims to make purchasing decisions.

Fibre: UK consumer research

Latest research looking at attitudes towards fibre, barriers to purchase and the most compelling messaging to drive more fibre consumption