In the second of our deep dives into our future shopper mega-trends, we explore the detail behind the trend towards social consciousness.

Read our blog using our latest shopper data around attitudes to health


Understand our growth forecasts and shoppers’ expectations and requirements for individual channels and discover where the opportunities lie
As over half of shoppers are seeking to reduce their personal sugar consumption, read this report to understand more about shoppers’ attitudes and behaviours around sugar.
A quick look at how shoppers mark father’s day

Our health, nutrition and ethics data includes shopper priorities across these three issues as well as trust levels.

Hear IGD future thinkers Toby Pickard, Vanessa Henry and Chris Irish discuss the global retail trends we expect to see in 2019.

Latest research looking at attitudes towards fibre, barriers to purchase and the most compelling messaging to drive more fibre consumption