Keeping up with shoppers during COVID-19

Rhian Thomas
Head of Insight - ShopperVista & FTG
@IGDShopperNews

A one stop report answering some of the most popular questions the IGD shopper team have been asked since the start of  COVID-19 lockdown

This report looks at:

  • How are shoppers feeling about the future?
  • Are shoppers still shopping around?
  • Who is fueling the online shopping growth?
  • What can we learn from the 2008 recession?
  • What has been the impact on meal occasions at home?