Recovering from COVID - retailers and shoppers compared

Discover our predictions for a K-shaped recovery and which shopper groups will feature on the upward and downward parts of the "K".

Shopper confidence index, March 2021: Quality focus as shoppers prepared for Easter

See how the first easing of lockdown restrictions, the vaccination programme and Easter helped shopper confidence to stay relatively high in March.

Presentations

08/04/2021
As shoppers prepared for Easter with the first easing of lockdown restrictions, we review how shoppers have reacted and what is on shoppers’ minds right now.
08/04/2021
Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.
07/04/2021
See how the first easing of lockdown restrictions, the vaccination programme and Easter helped shopper confidence to stay relatively high in March.
Shopper sentiment monthly update – March 2021

Our latest data focuses on shoppers’ overall sentiment, including attitudes towards EDLP and promotion, value and food and shopping preferences.

What’s next for shoppers after lockdown?

6 May | 10:00 AM – 10:45 AM BST
This webinar focuses on what is next for British shoppers revealing the impact COVID-19 had on different shopper groups and our new meal solutions research.

Solutions from IGD

Creating personalised solutions that address critical customer and commercial challenges

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