Shopper sentiment articles and infographics

12 June 2019
Get a snapshot into the attitudes and behaviours of Influencer shoppers DOWNLOAD INFOGRAPHIC AS PDF DOWNLOAD INFOGRAPHIC AS PDF Newsletters Get the latest industry news and insights straight to your inbox with our range of newsletters. Sign up here The best way to experience the benefits of ShopperVista is to try it ...
12 June 2019
We identified this key group as part of our Shoppers of the Future research in 2018. By 2025 they’ll have the most purchasing power, strongest voice and biggest effect on the food chain. Since identifying this group, we have been getting to know them through our ShopperVista research. We look at some of their latest attitudes in our June blog. They have a more positive outlook Influenc...
11 April 2019
See our latest shopper infographic DOWNLOAD INFOGRAPHIC AS PDF DOWNLOAD INFOGRAPHIC AS PDF Newsletters Get the latest industry news and insights straight to your inbox with our range of newsletters. Sign up here The best way to experience the benefits of ShopperVista is to try it To find out more about the differe...
14 March 2019
In my savvy shopping blog in February, I noted that a minority of shoppers (36%) had been spending more carefully since the EU Referendum. Our latest research shows that 29% of shoppers claim Brexit may encourage them to buy more new / different foods from around the world when doing their supermarket shop (a significant increase from 22% in Jan’19).  New behaviours in the year ahead ...
14 March 2019
Read our snapshot of shopper attitudes towards new and different products this month. DOWNLOAD INFOGRAPHIC AS PDF DOWNLOAD INFOGRAPHIC AS PDF Newsletters Get the latest industry news and insights straight to your inbox with our range of newsletters. Sign up here The best way to experience the benefits of ShopperVista is t...
15 February 2019
With Brexit scheduled for 29th March 2019, there’s no certainty on what this will really mean for shoppers. Join us on our One month to go: Brexit update webcast on the 27th February for more information. Source: IGD ShopperVista; ALL shoppers, January ’19 While many shoppers are worried about what Brexit might mean for both the UK economy and their own finances, only a minority...
15 February 2019
Discover the savvy shopping behaviours being adopted as Brexit approaches. DOWNLOAD INFOGRAPHIC AS PDF DOWNLOAD INFOGRAPHIC AS PDF Newsletters Get the latest industry news and insights straight to your inbox with our range of newsletters. Sign up here The best way to experience the benefits of ShopperVista is to try it ...
13 February 2019
Valentine’s Day is a great excuse to treat ourselves and our loved ones and a great opportunity for retailers to drive footfall, basket size and trade-up. With this in mind, we were interested to see what UK households have planned this Valentine’s Day. Valentine’s Day is not for everyone Only 46% of 16-54-year olds plan to celebrate Valentine’s Day this year, with over 1 in 5 choosing no...
17 January 2019
Find out shoppers’ attitudes to Brexit and the five mega-trends DOWNLOAD INFOGRAPHIC AS PDF DOWNLOAD INFOGRAPHIC AS PDF Newsletters Get the latest industry news and insights straight to your inbox with our range of newsletters. Sign up here Join us for Your Brexit Update Review latest developments around B...
09 January 2019
Happy New Year! We hope you have had a good break over the festive period. I think it is fair to say that 2019 is shaping up to be an eventful year. The impact of Brexit on shoppers Source: IGD ShopperVista; Base: 1,000+ ALL shoppers, Dec’18 Brexit is set to dominate the headlines and will have a knock-on effect for the food and grocery industry. Our latest data reveals that many...